Update on Crowdfunding for The Monolith
We at Plaid Hat Games wanted to share an update we made on Kickstarter, regarding our campaign for The Monolith:
First, let's start this the right way and allow us to say thank you again for placing your faith in us and offering up your hard-earned money to make The Monolith come to life. Your support means the world to us!
While we hit our funding goal at a decent rate, almost as soon as we did, the pledges stopped. Another 24 hours passed, and the needle didn't move. Of course, we had questions since we've run several campaigns now and this experience is completely new to us. What we found was that our visually striking campaign was drawing in lots of people, but they weren't pledging. While there wasn't a ton of feedback, one thing we heard on several occasions was, "Why pledge now? Why not just wait for retail?" For everyone here who's backed, you already know the answer to that question, but we must acknowledge the simple truth that along the way, we could have done better.
Each and every person who visited this project's page should have been smacked with the stark truth that this game is amazing, a blast to play, and is a must-have for any game collection. So with that simple guidepost in mind, we have decided to close the campaign at this time.
But, here's what we're gonna do.
We went ahead and already started production on The Monolith. We're all-in, baby. We're coming back, and we're going to do it sooner than you think. What's more, when we return, the target date for delivery will be the exact same. So what changes? We're coming back with a value proposition that is so clear, gamers will want to be on board. We're not saying you'll close little Billy's college fund to pledge five times, but you might daydream about it.
Here is a link for those backers who would like to be notified when The Monolith once again casts the shadow of its vile will across the land. You backed us here before. Trust us, you'll want to again. And we won't forget those whose generosity helped us this far along.
We'll talk again very soon, but thank you and goodbye for now!
While we are sorry to delay the project further and disappoint those who pledged, we are confident we will return with a product that will generate even more excitement. Even if you were not a backer, you can sign up at the link provided above to be notified when we bring the campaign back. If you are a backer, sign up, and when the campaign relaunches we will show our appreciation for your original pledge. The Monolith is one of the finest board games we have produced, and we look forward to showing you exactly that!
